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HOW TO PIVOT YOUR AGENCY

Changing the direction of your agency is a tough decision.

And it’s even tougher to execute.

But how do you know you need to pivot your agency? When all the headlines are about the disruption of the agency business model, managing through a full-scale change of your agency’s core business can feel daunting, risky, and just too damn hard.

In this episode, we talk with Ryan Lewis, President of Bonfire Marketing, about why he made the decision to pivot his agency. And how they came out stronger by disrupting everything they thought they knew about the marketing business.

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